Photo credit: The LEGO Group
If you’re a Lego fan, you may have noticed that some of your favourite characters feature the official sunflower lanyard, but now you can customise even more different characters in stores.
Called Build a Minifigure, the line up allows customers to choose from hundreds of different Lego torsos – with a sunflower lanyard – heads, hairstyles, shoes and accessories so they can create a personalised Lego minifigure that reflects their appearance.
The LEGO Group announced a partnership with Hidden Disabilities Sunflower in late 2024, committing to produce the first toys to ever feature an official Sunflower lanyard, while improving support for employees with non-visible disabilities.
Sunflower lanyards have become an essential part of day-to-day life for people with hidden disabilities, allowing wearers to communicate that they might need a bit more time and patience when out and about.