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Lifestyle February 2024 front cover

Lifestyle magazine has won BSME’s Diversity and Inclusion Award

Tuesday, 18 June 2024

We are thrilled to announce that the Lifestyle Magazine has won the British Society of Magazine Editors (BSME) Diversity and Inclusion Award at the 2024 Talent Awards.

Judges commended the “engaging, thoughtful and inspiring content” delivered via the magazine, Lifestyle Pod and associated social media channels.

Celebrating editorial excellence and innovation

The BSME Talent Awards are an annual event that celebrates editorial excellence and innovation across digital and print publications in the UK.

Lifestyle beat off stiff competition from Vogue, BBC Good Food and Which?. Judges said: “The full editorial package – across all its platforms, with engaging, thoughtful, and inspiring content. Lifestyle is successful in its message and its reach. A triumph!”

“Accessibility is at the heart of everything we do”

Gail Rossiter, Motability Foundation’s Senior Press and PR Manager said: “Lifestyle is important to so many Motability Scheme customers, providing balanced, informative and topical news and features, in a way that is accessible and inclusive for everyone.

“The extension of the magazine with social channels and the podcast, then makes that content available to everyone.

“Accessibility is at the heart of everything we do, and we are thrilled that Lifestyle has won such a prestigious award, in such an important category.

“We couldn’t be prouder of the teams who work so hard on it at Wonderly, the Motability Foundation and Motability Operations.”

“We’re so proud”

Lifestyle editor Sophie-Marie Odum adds: “The success of Lifestyle is down to the team. We’ve put ourselves at the heart of the community to understand what really matters to our audience.

“We create content that celebrates, engages and champions our readership. This award is a testament to that and, as a team, we’re so proud of this achievement.”

The awards keep coming

This is Lifestyle’s third award win over the last 12 months – it won the PPA Cover of Year Silver Award 2023 and BSME Highly Commended Editor, Sport, Health & Fitness Award 2023.

Lifestyle has also been shortlisted for the PPA Diversity and Inclusion Award, winners will be announced on Wednesday 26 June.

Learn more about Lifestyle Magazine

Lifestyle offers inspiring stories, advice and wellbeing content and each issue features car reviews that include specific measurements for the disabled community you will not even find in car guides and manuals, such as boot lips and door openings.

The magazine follows Mencap guidelines and the Lifestyle Pod is also available as video, with captions and British Sign Language (BSL) and full transcripts online – an industry first.

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Find out more

The Lifestyle Pod is going international

The Lifestyle Pod vodcast, will be available onboard British Airways’ High Life Entertainment. 

News story

Read Lifestyle

The quarterly magazine, Lifestyle, is available to read online. By reading Lifestyle, you will be able to catch up on Motability Foundation and Motability Scheme news. 

Lifestyle Magazine

Press and media relations

If you’re a journalist and would like to know more information about Motability or work with us on a story, our press team is available to help.

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